Making your brand look as good as it is.

I've been taking photos and making videos for almost ten years now, all alongside a day job that's taken me from marketing executive to head of marketing and now director of business improvement, where the work is tech and AI transformation.

I've stepped back from marketing a bit, but years of thinking about how a brand is positioned, who it's talking to and what it needs to say have shaped how I shoot more than anything else, so before I think about taking a pretty picture I'm thinking about what that picture has to do and where it's going to live.